Wondering what you can do to level up as a software engineer, developer or programmer this year? 👨‍💻💭

In this episode of the Tech Stack Playbook, I’m diving into the program that has single-handedly helped me the most in my tech career thus far: the AWS Community Builders Program. Today’s episode focuses on AWS, the community, the core benefits of the program, and how it has helped me level up as a software engineer and developer this year.

📝 Quick plug: Applications close on August 30, 2021, so please reach out if you have any questions about the program and…


Wondering what you can do to level up as a software engineer, developer or programmer this year? 👨‍💻💭

In this episode of the Tech Stack Playbook, I’m diving into the program that has single-handedly helped me the most in my tech career thus far: the AWS Community Builders Program. Today’s episode focuses on AWS, the community, the core benefits of the program, and how it has helped me level up as a software engineer and developer this year.

📝 Quick plug: Applications close on August 30, 2021, so please reach out if you have any questions about the program and…


For this Tech Stack in 10, I’m diving into some best practices for using authentication in your full stack application.

Today’s episode focuses on serverless authentication with AWS, as well as some best practices of what to do and what not to do 👨‍💻💭

Here’s a glance at what you’ll learn in this episode:

00:00 Learnings from coaching 8 people on app development
01:11 Authentication in AWS primer
01:54 AppSync and GraphQL API overview
02:16 DynamoDB and database overview
03:00 withAuthenticator best practices
05:43 Experimenting with AmplifyAuthenticator + what not to do!


AWS Community Builders at re:Invent

Since becoming an AWS Community Builder on the Data, Databases and Analytics team this fall, I have often explained the experience to friends, family, and colleagues as one of drinking water from a fire hose. I had known that cloud computing was rapidly transforming how we build, develop, and deploy software, but I did not know what this pace felt like at the center of a company like Amazon Web Services.

AWS’ Community Builders program is fantastic for so many reasons, but specifically for how they offer technical resources, mentorship, networking opportunities, and exclusive training to a global team of…


AWS Community Builders @ re:Invent

Since becoming an AWS Community Builder on the Data, Databases & Analytics team this Fall, I have often explained the experience to friends, family, and colleagues as one of drinking water from a fire hose. I had known that cloud computing was rapidly transforming how we build, develop, and deploy software, but I did not know what this pace felt like at center of a company like Amazon Web Services.

AWS’ Community Builders program is fantastic for so many reasons, but specifically in how they offer technical resources, mentorship, networking opportunities, and exclusive trainings to a global team of AWS…


Published as part of BlockRelationsBlockBit series, Authored by Brian Hough, Block Relations Business Intelligence Bureau

Amid all of the news related to the pandemic, COVID-19, and global fears about the future of our planet, something that managed to break the news around the world was a global hack on Twitter’s platform.

We often put our social platforms and our accounts on a pedestal of untouchable, unreachable bounds, and it’s hard not to think that these days. We live in an age of multi-factor authentication (MFA), encryption keys, voice-authorized authentication, AI/ML, and even retinal scans, fingerprints, and biosensors.

Unfortunately, we find that it’s far too easy to forget that these services and technologies that we depend…


Who: United Airlines, one of the world’s largest international flight companies.

What: Conducted a survey using Crimson Hexagon’s BrightView, Analytics and Sentiment Analysis of social media conversations with “United Airlines” from May 1 — May 31, 2017.

How: In a sample of 275,022 Twitter posts generated through the entire month of May 2017, sentiment analyses, opinion analyses, and word clusters were produced to further investigate how the conversation around United Airlines changed following one of the post public company crises of that summer.

A total of 275,022 posts were sampled for the entire month of May 2017 on United Airlines


Through an increased means of communication methods, the study of public relations has rapidly expanded in the modern media environment, especially in regards to social media. Much of this rapid change is due to increased access to internet/web-based communication methods. Social media has been instrumental in allowing political parties, corporations, companies, and even individuals, to create their own followings and networks. According to Matthew Royce, a prominent public relations expert, communication has evolved into a more organic and multifaceted “two-way conversation” model: “PR pros can no longer blast out information about their brand or client and expect to succeed. Consumers…


Welcome to WHAT’S NEXT — a blog on the future of technology using data. This blog will analyze the latest technology trends through data, research and code.

Link to my Medium page: https://medium.com/whats-next-in-technology

Link to my website: www.BrianHHough.com

Click the subscribe button to keep up with all the exciting posts and updates to follow!

Disclaimer: this article was created for educational and entertainment purposes only. The information included herein should not be construed as financial, business or investment advice of any kind. Anyone who seeks to apply any concept or idea included within this blog or my webpages or social media platforms accepts full responsibility for their actions and the outcome(s). Readers/visitors should always do their own due diligence with any information they come across. The author accepts no liability for any information included.

Brian H. Hough

Digital/PR Strategist | Content Creator| 4x Global Hackathon Winner | Futurist (Passionate about AI, Analytics & Blockchain).

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